Selfridges / CHRISTMAS of Dreams
AR (2021)
Christmas of Dreams is the first Instagram AR effect commissioned by the iconic dpeartment store, Selfridges.
In line with the store’s 2021 holiday campaign, we developed an effect with responsive 3D elements and voice manipulation to encourage sharable moments that ultimately celebrate the joy, surrealism and humor of this festive season.
Production / Poplar Studio
AR Design & Development / Helena Dong & LOCVS SOLVS
AR (2021)
Christmas of Dreams is the first Instagram AR effect commissioned by the iconic dpeartment store, Selfridges.
In line with the store’s 2021 holiday campaign, we developed an effect with responsive 3D elements and voice manipulation to encourage sharable moments that ultimately celebrate the joy, surrealism and humor of this festive season.
Production / Poplar Studio
AR Design & Development / Helena Dong & LOCVS SOLVS